Ubisoft’s CEO is urging shareholders of the French company to resist selling their shares to rival EA.
Not because he’s afraid for his job (though, as leader of the resistance against EA, he’d almost surely be out of it). Not because he feels that Ubisoft is making better games than EA (cough: Alexander anyone?). And not because the California Chardonnays produced near EA are manipulated into disgusting, oaky swill for the unsophisticated American palette; but rather because he says that the value of the company’s shares will double in two years.
That’s a bold, forward-looking statement right there. Did he really say that, or did the BBC just take him out of context?
http://www.joystiq.com/entry/1234000323045069/
Ubisoft to Shareholders: Vive la Resistance!
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